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Executive Director, Head of Business Analytics, Personal Financial Services

Posting Date:  11-Nov-2021


Company:  United Overseas Bank Limited

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and offices.

Our history spans more than 80 years. Over this time, we have been guided by our values — Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

About the Department

The Retail function provides Personal and Business Banking customers with financial solutions tailored to their needs. We help them manage their money wisely and meet their financial goals through an extensive range of products and services. These include deposit, insurance, secured and unsecured loans, investment and wealth advisory services.


Personal Financial Services

We design and provide products and services that empower our customers to enjoy greater banking convenience while they extract more value from their money. In particular, we are focused on promoting and developing healthy saving and investment practices across generations.

Job Responsibilities

Provide leadership to team of analyst in end-to-end data analytic support for the development,
implementation and performance evaluation of business strategy

  • Drive in-depth understanding of customer value, needs, preferences and develop actionable plan
  • with data driven insight to grow market share, wallet share, ROI and customer satisfaction
  • Collaborate with product and segment heads to identify opportunities through analytics, both statistical and predictive modeling to meet business imperatives
  • Leverage new technologies / platforms for data discovery and predictive analytics
  • Drive key data synergies initiatives across retail banking
  • Collaborate with external partners to explore usage of off us data for actionable insight
  • Explore new approaches to improve overall efficiency and effectiveness of the marketing analytic team

Job Requirements

Skills and Experience

  • Minimum 10 to 15 years of relevant working experience in Analytics
  • Rich understanding of analytics platforms (SAS, UNICA, R), data visualisation and other business intelligence tools
  • Strong data mining skill, possess advanced modeling techniques and testing design
  • Excellent interpersonal, communication (verbal and written) and presentation skills
  • Proven successes in synthesising data into actionable business insights
  • Deep knowledge of Hadoop and big data technology is a plus
  • Passionately curious and possess clear and logical thinking
  • Strong leadership with attention to details



  • Minimum a recognised degree in a relevant field

Be a part of UOB Family

UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.

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