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E-Payment Head

Posting Date:  26 Mar 2025
Location: 

Ho Chi Minh (City Area), VN

Company:  UOB Vietnam

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices. Our history spans more than 80 years. Over this time, we have been guided by our values – Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

About the Department

We design and provide products and services that empower our customers to enjoy greater banking convenience while they extract more value from their money. In particular, we are focused on promoting and developing healthy saving and investment practices across generations.

Job Responsibilities

  • Manage strategic e-payment program roadmap, program/product launch, and program marketing to gain maximum benefit from each product, including both credit and debit cards

  • Monitor client and competitor market research to ensure successful execution of a marketing plan spanning product, brand, acquisition, customer, and retention, and improving performance, brand preference, and client engagement

  • Develop plans and execute functional strategies for VN franchise and/or business requiring coordination and integration across units

  • Manage day-to-day product marketing for core products such as product delivery, client experience, and client communication strategies as well as help the team prioritize, negotiate, and remove obstacles to achieve business results

  • Participate in development of client valued propositions, positioning, segmentation, pricing, targeting, channel strategies, and competitive differentiation to achieve preferred status as a partner to the bank clients

  • Oversee program life cycle including market demands, technology trends, and the competitive field as well as develop and communicate a business plan to approach the marketplace

  • Define and launch new products, features, and capabilities including defining the product/feature and go-to-market strategy, and participate in technology development and market launch activities

  • Engage with external partners and/or vendor relationships, engage in negotiations, manage ongoing relationships, and prepare agreements

  • Deploy profitable marketing strategies, lead conceptualization and implementation of key growth initiatives, and maintain current market intelligence on the overall industry verticals and competitors

  • Assist in building new relationships in supported verticals using available tools such as industry publications, direct mail, internet presence, trade shows, calls, and strategic alliances.

Job Requirements

  • Bachelor’s degree/University degree or equivalent experience

  • Master’s degree preferred

  • 8-10+ years of relevant experience

  • Previous supervisory experience across multi-function and/or international business

  • Experience with banking and investment products including credit cards, debit cards and unsecured lending

Be a part of UOB Family

UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.

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